Overview

Dynamic Site Messaging provides a way to communicate travel policy, vendor recommendations, and much more. Messaging is available on both desktop and mobile; it is also available on Deem confirmation emails.

With Dynamic Site Messaging, you can:

Customize messaging throughout the travel site
Add logos
Add contact details, such as email and phone
Add website links, such as the client’s internal company site
Customize based on specific groups of travelers: Guest, VIP, Mangers, or Everyone

Hint: If you have messaging that will be consistent on every site (for example, the online support contact information), add it to your template site and it will move over when cloned.

Limitations

Desktop messaging has a character maximum of 1500.
Mobile messaging is plain text only due to the small device size, with a character maximum of 250.

Gather information

To configure Dynamic Site Messaging for the client, you first need to gather information about how the client wants Dynamic Site Messaging to work.

Where would the client like the message to display?

Where in the booking process should the message appear?
Should the message to appear in an email?

What can be configured?

Message
Logo/Banner
Link email
Link external website

For information about cases and scripts, refer to Dynamic Site Messaging Use Cases and Scripts.

Enable Dynamic Site Messaging

From the partner dashboard home page, select the Settings link for the site you want to modify.
From the top menu, select the Services tab.
Select Display Configuration.
Select Display Configuration List.
Select the configuration for which you want Dynamic Site Messaging enabled.
Scroll down to the Dynamic Site Messaging section (third section from the end).
Ensure that Yes is selected for Enable dynamic site messaging.
Select Save.
Commit your changes.

Best practice: Verify that this setting is Enabled on your cloning template site so that it is automatically enabled on all future sites.

Next, configure messaging by creating custom field collections and create messages.

Configure messaging

Create custom field collection

Custom field collections hold your messages. You can create more than one Dynamic Site Message collection based on the needs of the client. The client may want specific messaging displayed to those travelers within a specific group.

From the top menu, select the Services tab.
Select Custom Fields.
Select Custom Field Collection.
Select Add a New Collection.
Enter a collection name that is specific to your client’s needs. Examples may include DSM, DSMGuest, DSMVIP.
Select Save. The custom field collection list displays.

You can configure additional collections for DSM or start configuring the individual messages for the collection you have created.

Create a message

From the Custom Field Collections page (Services > Custom Fields > Custom Field Collections), select a collection to which you will add a message.
Select Add Custom Field.
Complete the field information.
- Name: This field is used for configuration purposes and does not display to the user. No spaces or special characters allowed.
- Label: This field auto-populates with the Name field value. This field displays to the user. Update the value to what you would like the user to see.
- Field Type: Select DSM.
Set the message text and display options.
- Message to user (on desktop): Maximum character limit is 1500. HTML tags can be used and count in the character count. For more information, refer to Dynamic Site Messaging Use Cases and Scripts.
- Desktop message appears in lightbox: If selected, the message will appear as a pop-up message, verses along the top of the page.
- Message to user (on mobile device): Maximum character limit is 250. Only plain text is allowed; HTML tags are not accepted.
- Show in line with other messages: Select Yes to show this message in a group of other qualifying messages. If a group of qualifying has one message with this field set to No, then only that one message displays.
  Tip: If you are not seeing messages that you have created, check each DSM configured and ensure they all set to Yes. If not, the message may not display.
- Trip type: Select which trip type should display the message.
- Message duration: Optionally, specify a duration for the message to display to users.
Select each area that you would like the message to appear.
Messages can also be displayed on Deem emails. Check the box next to the email where you would like message to display.
Conditional scripting can be added to display message under specific conditions (such as, display if booking flights to Alaska and Hawaii). Select the Advanced link at the bottom of the page to configure scripting. For more information, refer to Dynamic Site Messaging Use Cases and Script. If you need guidance with a script, please open a Deem Support Case.
Select Save.

You can now assign the message to a custom field set.

Assign to a set

Ensure that you have assigned this collection to the appropriate group/groups.

From the top menu, select the Services tab.
Select Custom Fields.
Select Custom Field Set.
Select the set to which you will assign the message. If needed, create a new set by selecting Add a New Custom Field Set.
Select the Add Collection to Set link at the bottom of the list.
Select the checkbox for the message you want to add to the set.
Select the Add button. The Manage Set page displays.
To arrange the custom field display order, change the values in the Display Order column.
Select Save.
Commit your changes.
Test to ensure messaging are showing properly for each group.

Customer experience

The following example shows how a message with agency contact details is configured to display on the home page.

Note: When the email address is clicked, it automatically opens an email for the client to action. This is available in Classic and New Deem.

Classic Deem

New Deem

With longer messages, travelers see Show more. Once selected, a window pops out from the right side.

In the following example, when the traveler clicks on the banner, a new web browser window will open outside of Deem. In this example, a YouTube video of Deem Mobile will play. Available in both Classic a New Deem.

Note: Deem will remain open.

Classic Deem

New Deem

Mobile Messaging

Note: Contacts is the label value in the message.

English

Dynamic Site Messaging (DSM)